Matt Firme Partner/Co-Founder Matt has spent 17 years in the video game industry selling to consumers. He’s launched 12 magazines, 2 web networks, and as VP/Editorial Director at Future has presided over some of the most successful and largest gaming communities in the world. Mike Salmon Partner/Co-Founder Despite his boyish appearance, Mike Salmon has spent the last decade as a game editor. He created and launched PC Accelerator and most recently created and launched the Official Xbox Magazine. He knows games. He knows consumers. He knows how the media thinks. And he knows this is a repetitive string of sentences.